Single Player

December 13, 2010

EA Shying Away From Single Player

Accord­ing to EA Games label pres­i­dent Frank Gibeau says the company’s new busi­ness mod­el, which includes shy­ing away from sin­­gle-play­er games.  This will be sad news indeed for those of us who do not enjoy the mul­ti-play­er mod­el. “We’re very com­fort­able mov­ing the dis­cus­sion towards how we make con­nect­ed game­play — be it coop­er­a­tive or mul­ti­play­er or online ser­vices — as opposed to fire-and-for­get, pack­aged goods only, sin­­gle-play­er, 25-hours-and you’re out,” Gibeau said. “I think that mod­el is fin­ished. Online is where the inno­va­tion, and the action, is at.” says Frank. This comes on a tail of the announce­ment that EA will be cut­ting it’s release line­up by 50%. “I firm­ly believe that the way the prod­ucts we have are going, they need to be con­nect­ed online,” Gibeau said. “We’re going to try out new price-points, and we’re going toRead more…

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